So what is accessible branding?
It may be obvious to some, but our name Accessibrand actually means accessible branding. This type of branding refers to a brand identity that is inclusive by design. We put in the effort to ensure all people can experience a brand. People with various disabilities should feel welcomed by your brand.
The Cost of Accessibility
The help of an accessibility professional can save money. Let's face it. Most designers and marketers don't know much about accessibility.
Web and Media Accessibility
Here's a checklist for designers and programmers. These are the things to think about when creating websites, webpages and PDFs.
Metadata, Search Engines and Accessibility
People talk about the term metadata regarding digital documents and e-books, but what is it? And what makes it so important when it comes to accessibility and search engines? Keep on reading!
Digital Accessibility
The digital age is advancing unlike any time before it. We have so much information at our fingertips. There are so many exciting easy-to-use programs and devices. Most importantly, more people are able to access information with them! Here's a checklist for designers and programmers. These are the things to think about when creating websites, webpages and PDFs.
A Capital Idea: Capital Letters, Acronyms, and Accessibility
When you're reading something and come across a word entirely in capital letters, it's most likely an acronym. You might not have thought that this use of letters can become an issue for someone listening to a document.
Writing Clear Messages
A French philosopher named Blaise Pascal said, “I would have written a shorter letter, but I did not have the time.” Great copywriting takes time. It is not easy, but your effort will pay off!
A Christmas Wish
We all know that Santa has that unique Christmas Magic that makes everything possible. So, my dear old Santa, I have a little letter here for you to read.
The World Wide Web at your fingertips, right? Mostly, but not for everyone.
Access is easy. Get a computer, an Internet service provider, a cell phone, take a few courses, and there you have it. The World Wide Web at your fingertips, right? Well, most people might think so, but not everyone.
Best Practices for Accessibility: Logos
What comes to mind when you think about making your brand and business accessible for people with disabilities? Adding ramps to get in and out of your building? Braille lettering on the bathroom doors? While these are important accessible features, there are many ways your brand can be unwelcoming that you may not have even considered. For instance, did you know that your logo can be a source of accessibility concerns?